Clueso raises $10 million led by Dharana Capital for AI product videos

Clueso, a start-up whose software turns screen recordings into finished product videos and step-by-step guides using AI, has raised 10 million dollars (about Rs 95 crore) in a Series A round led by Dharana Capital, the company announced on 13 October 2026. Founders Future and Neotribe Ventures joined as new investors, while Y Combinator and f7 Ventures invested again. The round takes Clueso's total funding to 12 million dollars. More than 80% of the new money came from investors who had already backed the company. Clueso, founded in 2023 by Akash Anand, Neel Balar and Prajwal Prakash and part of Y Combinator's Winter 2023 batch, says more than 1,000 companies use its platform, including Atlassian and Zendesk.

Every software company has to explain its product: to new customers, to staff being trained, to support teams answering the same questions again and again. Making those how-to videos and help articles usually takes hours of recording, editing and re-recording each time the product changes. Clueso's pitch is that AI can do most of that work. A person records a rough walk-through of a task on screen, and the software writes a script, adds a clean voice-over and captions, removes mistakes and produces both a video and a written guide.

The funding shows where investors see value in AI right now. Rather than building giant general-purpose models, many start-ups are taking a narrow, everyday business job and automating it end to end. Clueso is also leaning into AI agents: its link to assistants like ChatGPT and Claude means a user could ask an assistant to create or update a video without opening Clueso directly. The company says the money will go partly into developing these agents further.

The fact that more than 80% of the round came from existing backers is a signal of confidence. Investors who already know a company's numbers usually add more money only when growth is strong. Customers such as Atlassian and Zendesk, both well-known global software firms, also suggest the product is being used for real work, not just trials.

For India's start-up ecosystem, Clueso is an example of a young team building software for a global market from day one, through the Y Combinator route. Its story offers a template for founders: pick a painful, repeated task in business, use AI to cut the time it takes, and sell to companies worldwide. The company now plans to grow its enterprise sales, which will test whether it can win larger contracts against bigger rivals in the video and documentation space.

Short-term: Clueso will hire for enterprise sales and marketing and expand work on its AI agents and editing tools. Existing customers can expect more integrations with the business software they already use.

Long-term: If AI can reliably produce and update product videos and guides, companies may spend far less time on training and support content, and smaller firms could produce material that once needed a video team.

Who is affected: Software companies and their customer education, training, sales and support teams; Clueso's staff and investors; and other start-ups building AI tools for business content.

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