Business

PVR INOX opens Rajasthan's first IMAX at Jaipur's Pacific Mall

By Siddharth VermaBusiness Correspondent, Peepals Bharat
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Representative image: popcorn and cinema tickets

Representative image: anncapictures / Pixabay

PVR INOX opened a five-screen, 949-seat cinema with Rajasthan's first IMAX at Jaipur's Pacific Mall on 5 November 2026, taking its IMAX count to 27.

What Happened

PVR INOX, India's largest cinema chain, has opened a five-screen multiplex at Pacific Mall on VT Road in Mansarovar, Jaipur, with Rajasthan's first IMAX auditorium. The company told the stock exchanges about the opening in a filing dated Wednesday, 4 November 2026, and the cinema began screenings on Thursday, 5 November, with the new Hindi film Ramayana, according to reports. The property has 949 seats across one IMAX screen and four mainstream screens. With it, PVR INOX now runs 27 IMAX screens in India and 78 screens in Jaipur.

Key Facts

  • Location: Pacific Mall, VT Road, Mansarovar, Jaipur, Rajasthan.
  • Format: five screens, one IMAX and four mainstream, with 949 seats in all.
  • First IMAX screen in Rajasthan, according to the company.
  • Opening: exchange filing dated 4 November 2026; first shows on 5 November with Ramayana, reports say.
  • PVR INOX's IMAX network rises to 27 screens; its Jaipur total reaches 78 screens.
  • Facilities listed in reports include 4K laser projection, recliner seating, a food court and self-ordering kiosks.
  • Managing director Ajay Bijli was quoted describing Jaipur's love of storytelling as the reason it is a key market for IMAX in Rajasthan.

Why It Matters

Big-screen formats have become the part of cinema-going that is still growing fastest in India. As streaming services take a larger share of everyday viewing, multiplex chains are betting that people will still pay more to watch large films in premium halls. IMAX screens charge higher ticket prices than ordinary screens, and big releases, especially spectacle films, often sell out their IMAX shows first. Opening the first IMAX in Rajasthan gives PVR INOX a format no rival in the state has, timed to a release that has drawn strong advance bookings.

Jaipur already had 77 PVR INOX screens before this opening, which shows how much the chain has invested in the city. Until now, film-goers in Rajasthan who wanted to watch a film in IMAX had to travel to another state. A mall location with a food court and recliner seats is aimed at families and groups.

For PVR INOX, the opening is part of a wider push into premium formats beyond the largest metros. The company's recent quarterly profit more than doubled on a stronger box office, and new premium screens are one way it plans to keep that momentum.

The timing is deliberate. Ramayana released on 5 November, and reports say PVR INOX also added 3D capacity across its network for the film. Premium formats earn more per seat, so a new IMAX hall opening on the release day of a major film can help it recover costs faster.

Peepals calculation: The new Jaipur cinema averages about 190 seats per screen (949 seats ÷ 5 screens ≈ 190). The IMAX hall is one of 27 IMAX screens PVR INOX now runs in India, so it is about 4% of the chain's IMAX network (1 ÷ 27 ≈ 3.7%), and the five new screens raise the chain's Jaipur count by about 7% (5 ÷ 73 ≈ 6.8%, taking 78 minus 5 as the earlier figure). Our calculation from the reported figures.

PVR INOX Jaipur openingFigure
Screens at Pacific Mall5 (1 IMAX, 4 mainstream)
Total seats949
PVR INOX IMAX screens in India27
PVR INOX screens in Jaipur78

Impact

Short-term: Jaipur film-goers get their first local IMAX shows from 5 November, starting with Ramayana. Rival chains in the city face a new premium competitor in Mansarovar.

Long-term: The opening adds to PVR INOX's network of premium screens outside the biggest metros. If IMAX attendance in Jaipur is strong, it is likely to encourage similar openings in other Rajasthan cities, although the company has not announced any.

Who is affected: Film-goers in Jaipur and nearby districts, mall retailers at Pacific Mall, rival multiplex operators, and distributors of large-format films that can now book an IMAX screen in Rajasthan.

Key Takeaway

PVR INOX has opened Rajasthan's first IMAX screen in a five-screen, 949-seat cinema at Jaipur's Pacific Mall, taking its IMAX count in India to 27.

Questions and Answers

Where is the first IMAX screen in Rajasthan?

At PVR INOX's new five-screen cinema in Pacific Mall, VT Road, Mansarovar, Jaipur, which the company announced to the stock exchanges on 4 November 2026.

How many seats and screens does the new PVR INOX Jaipur cinema have?

It has five screens, one IMAX and four mainstream, with 949 seats in total.

Which film did the Jaipur IMAX open with?

Reports say the cinema began screenings on 5 November 2026 with Ramayana, which released that day.

How many IMAX screens does PVR INOX have in India now?

With the Jaipur opening, PVR INOX runs 27 IMAX screens in India and 78 screens in Jaipur.

Disclaimer: Prepared by the Peepals newsroom from publicly available sources with AI assistance. Information is accurate to the best of our knowledge at the time of publication and may change. Images may be representative. Not professional advice. Report an error via our contact page.

By Siddharth Verma, Business CorrespondentCovers Business and more for Peepals Bharat. All stories by Siddharth Verma

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Siddharth Verma is a pen name of the Peepals Global Editorial Team, which researches, fact-checks and publishes every story. The portrait is an illustration.

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