AK|OK Anamika Khanna teams up with SUPIMA cotton for Lakmē show in March 2027

Representative image: Pexels / Pixabay
Anamika Khanna's label AK|OK will use SUPIMA, the American Pima cotton brand, for its Autumn/Winter 2027 line, to be shown at Lakmē Fashion Week with FDCI in March 2027.
What Happened
AK|OK, the ready-to-wear label of designer Anamika Khanna, has partnered with SUPIMA, the brand name for American-grown extra-long-staple Pima cotton, for its Autumn/Winter 2027 collection. The collection will be presented at Lakmē Fashion Week, held in partnership with the Fashion Design Council of India (FDCI), in March 2027. The partnership was announced in the past week at a brunch at the Nizwan Lounge of the Taj Palace in New Delhi, hosted by Anamika Khanna and SUPIMA chief executive Marc Lewkowitz, according to trade reports. Khanna said the fabric drives her design process and that the association was a natural fit for how AK|OK makes clothes: soft, easy and made to be lived in.
Key Facts
- Label: AK|OK, the ready-to-wear line of designer Anamika Khanna.
- Partner: SUPIMA, the trademark for American-grown extra-long-staple Pima cotton.
- Collection: Autumn/Winter 2027.
- Showcase: Lakmē Fashion Week in partnership with FDCI, March 2027; the city and venue have not been announced.
- Announcement: a brunch at the Nizwan Lounge, Taj Palace, New Delhi, with SUPIMA chief executive Marc Lewkowitz.
- Focus, according to the report: the link between fabric quality, craftsmanship and modern shapes.
- AK|OK was launched in 2021 in partnership with Reliance Brands Limited.
Why It Matters
For Indian fashion, the deal is a sign of how much attention designers now pay to fabric. A partnership with a fibre brand puts the spotlight on what the clothes are made of, and on comfort and durability, which matter to buyers of everyday luxury clothing.
For SUPIMA, the tie-up is a way to reach Indian shoppers through a well-known name. Fibre brands rarely sell directly to consumers; they rely on designers and labels to carry their name onto clothing tags and runways. Working with a designer of Khanna's profile, on a show at the country's main fashion week, places the brand in front of buyers, the press and other designers at the same time.
For AK|OK, the partnership fits the label's direction. It is the ready-to-wear arm of Khanna's work and has been growing its range; at Lakmē Fashion Week in March 2026, it added menswear to the line. A collaboration built around cotton suits clothes meant for regular wear rather than special occasions, and gives the label a clear story to tell about materials at its next show.
For women who follow Indian fashion, the practical point is timing. Autumn/Winter 2027 collections are shown months before they reach shops, so this partnership is a preview of what AK|OK plans to sell in the colder months of 2027, not something available now. Prices and retail details have not been announced.
The announcement also says something about where Indian fashion weeks stand. FDCI and Lakmē now run a joint fashion week, and brand partnerships of this kind, with fibre makers, beauty brands and retailers, help pay for the shows and give designers resources for new work.
Peepals timeline: 2021 - AK|OK is launched by Anamika Khanna with Reliance Brands Limited. March 2026 - AK|OK adds menswear at Lakmē Fashion Week. Late October to early November 2026 - AK|OK and SUPIMA announce their partnership in New Delhi. March 2027 - the Autumn/Winter 2027 collection is due to be presented at Lakmē Fashion Week with FDCI.
Impact
Short-term: The partnership gives AK|OK a fabric partner and a clear theme as it prepares its next fashion week collection.
Long-term: If the collection is well received, more Indian designers may seek tie-ups with fibre and fabric brands, putting more focus on materials in Indian ready-to-wear.
Who is affected: Anamika Khanna and the AK|OK team, SUPIMA and its cotton growers, Lakmē Fashion Week and FDCI, and shoppers of Indian designer ready-to-wear.
What to watch next: The presentation of the AK|OK Autumn/Winter 2027 collection at Lakmē Fashion Week with FDCI in March 2027.
Key Takeaway
AK|OK by Anamika Khanna will use SUPIMA's American Pima cotton for its Autumn/Winter 2027 line, to be shown at Lakmē Fashion Week with FDCI in March 2027.
Questions and Answers
What is the AK|OK and SUPIMA partnership?
Anamika Khanna's ready-to-wear label AK|OK has partnered with SUPIMA, the brand for American-grown extra-long-staple Pima cotton, for its Autumn/Winter 2027 collection.
When will the AK|OK SUPIMA collection be shown?
It will be presented at Lakmē Fashion Week in partnership with FDCI in March 2027. The venue has not been announced.
What is SUPIMA cotton?
SUPIMA is the trademark for extra-long-staple Pima cotton grown in the United States, used by fashion and textile brands that want a soft, durable cotton.
What did Anamika Khanna say about the partnership?
She said fabric drives her design process and that the association felt like a natural fit for how AK|OK makes clothes, describing them as soft, easy and made to be lived in.
Disclaimer: Prepared by the Peepals newsroom from publicly available sources with AI assistance. Information is accurate to the best of our knowledge at the time of publication and may change. Images may be representative. Not professional advice. Report an error via our contact page.
By Simran Kaur, Fashion WriterCovers Fashion and more for Peepals Shakti. All stories by Simran Kaur
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Simran Kaur is a pen name of the Peepals Global Editorial Team, which researches, fact-checks and publishes every story. The portrait is an illustration.









