SuperMe raises $20 million for AI versions of real experts
By Elena D’SouzaStartups & Innovation Correspondent, Peepals Global
Representative image: MUSIC_AND_WALLPAPER / Pixabay
US start-up SuperMe raised $20 million led by Forerunner's Kirsten Green, with Greylock, as reported October 29, 2026, for its AI expert-profile network.
What Happened
SuperMe, a US start-up that builds AI versions of real experts that users can consult in chat, has raised $20 million in a round led by Kirsten Green of Forerunner, with Greylock Partners participating. The funding was reported on October 29, 2026. Founded in 2024 by Casey Winters and Ludo Antonov, SuperMe creates AI profiles of experts from their public writing and talks, and lets users put questions to several of these profiles at once in a group chat. The service is currently free, and the company says it plans to limit free questions later and is considering ways to reward the experts whose knowledge it uses.
Key Facts
- Company: SuperMe, founded in 2024 by Casey Winters and Ludo Antonov.
- Funding: $20 million, led by Kirsten Green of Forerunner, with Greylock Partners participating; reported on October 29, 2026.
- Some reports call it a Series A; one report says it follows an earlier seed round led by Greylock, which could not be independently confirmed.
- Product: AI profiles of real experts; when a user asks a question, the platform picks suitable experts and opens a group chat with their AI profiles.
- Data: profiles are built from public material such as LinkedIn, YouTube, Substack and blogs, plus connected apps such as Google Drive, Notion and Gmail; the company says sensitive data is kept out of answers.
- Examples of profiles cited in coverage include venture capitalists Mercedes Bent, Sarah Tavel and Josh Elman.
- Access: currently free; the service also works inside Claude and ChatGPT. The company has about 13 employees and is hiring.
Why It Matters
Getting advice from an expert has always depended on access: knowing the right person, paying for their time, or finding their writing. SuperMe's idea is to turn an expert's public body of work into an AI profile that can answer questions in their style, and to let people consult several such profiles together. It is part of a wider wave of start-ups that use AI to package knowledge in new ways.
The model raises important questions. An AI version of an expert can only be as good as the material it is built on, and it can misrepresent what the real person would say. SuperMe says it keeps sensitive data out of answers, but users should treat any AI profile's advice as a summary of public material rather than the expert's personal judgement. The company's plan to consider incentives for experts also points to an unresolved issue in AI: how people whose work trains or powers AI systems should be credited or paid.
For investors, the round shows continued appetite for consumer AI products built on top of large language models.
For Indian founders and professionals, the story has two angles. Experts, educators and creators who publish online in India could be reached by platforms like SuperMe that turn public work into AI profiles. At the same time, Indian start-ups building AI products face the same questions of accuracy, consent and fair payment that SuperMe will have to answer as it grows.
| Item | Detail |
|---|---|
| Company | SuperMe (US), founded 2024 |
| Founders | Casey Winters, Ludo Antonov |
| Amount | $20 million |
| Lead | Kirsten Green, Forerunner |
| Participant | Greylock Partners |
| Team | About 13 employees |
Impact
Short-term: SuperMe will use the money to expand its network of expert profiles and its team, with hiring in conversational AI and expert matching.
Long-term: If AI expert profiles catch on, they could change how people seek professional advice and how experts earn from their knowledge. Regulators may also look at how such services handle consent and accuracy.
Who is affected: Users seeking advice; experts and creators whose public work is used to build AI profiles; investors in consumer AI; and competing AI assistant products.
Key Takeaway
SuperMe raised $20 million, led by Forerunner's Kirsten Green with Greylock participating, as reported on October 29, 2026, to expand its network of AI profiles of real experts that users can consult in group chats.
Questions and Answers
What does SuperMe do?
SuperMe builds AI profiles of real experts from their public material, such as LinkedIn, YouTube, Substack and blogs, and lets users ask questions of several profiles at once in a group chat.
How much did SuperMe raise and who invested?
SuperMe raised $20 million in a round led by Kirsten Green of Forerunner, with Greylock Partners participating, as reported on October 29, 2026.
Who founded SuperMe?
SuperMe was founded in 2024 by Casey Winters and Ludo Antonov.
Is SuperMe free to use?
The service is currently free. The company has said it plans to cap free questions later and is considering incentives for experts.
Disclaimer: Prepared by the Peepals newsroom from publicly available sources with AI assistance. Information is accurate to the best of our knowledge at the time of publication and may change. Images may be representative. Not professional advice. Report an error via our contact page.
By Elena D’Souza, Startups & Innovation CorrespondentCovers Start-ups & Opportunities and more for Peepals Global. All stories by Elena D’Souza
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Elena D’Souza is a pen name of the Peepals Global Editorial Team, which researches, fact-checks and publishes every story. The portrait is an illustration.
