Finance content creator's start-up Zomint raises Rs 36 crore from Lightspeed and Prime
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Wealth start-up Zomint, co-founded by the creator of personal-finance channel Bekifaayati, raised Rs 36 crore in seed funding from Lightspeed and Prime, reported on October 7, 2026.
What Happened
Zomint, a wealth management start-up co-founded by the creator of the personal finance content platform Bekifaayati, has raised Rs 36 crore, about 3.75 million US dollars, in a seed round from Lightspeed and Prime Venture Partners. The funding was reported on Wednesday, October 7, 2026. Zomint was founded in 2025 by Aman Mittal, its chief executive, and Shavir Bansal, its chief operating officer, who also runs Bekifaayati. The company said it will use the money to expand its wealth and investment teams, strengthen its technology platform and build an investor education programme.
Key Facts
- Amount: Rs 36 crore (about $3.75 million) in a seed round.
- Investors: Lightspeed and Prime Venture Partners.
- Founders: Aman Mittal (CEO), who earlier worked in product roles at Flipkart and Pine Labs, and Shavir Bansal (COO), founder of Bekifaayati.
- Bekifaayati, a personal finance content platform, claims more than 50 lakh subscribers.
- Zomint's service starts at a monthly SIP of Rs 25,000 or a lump sum of Rs 5 lakh, with each client paired with a wealth expert supported by research and AI tools.
- The company says most of its customers came through Bekifaayati's content, and claims 97% client retention since launch.
- Plans: grow its teams, improve its technology and expand investor education, including content in new formats and regional languages.
Why It Matters
This deal is a clear example of a path many young people are curious about: turning an online audience into a business. Bansal built Bekifaayati by explaining personal finance to ordinary viewers. That audience became Zomint's main source of customers, which helps explain why investors backed a company founded only in 2025. For young creators, the lesson is that trust built through useful content can be a real business asset, not just a way to earn from ads and sponsorships.
It also shows how start-ups are being built around teams that mix skills. One founder brings product experience from large technology companies; the other brings audience and communication. Such mixed founding teams are common among funded start-ups.
There is a note of caution for young investors, too. Zomint's minimum, Rs 25,000 a month or Rs 5 lakh at once, is aimed at people with a regular, comfortable income, not first-time savers. Anyone taking advice from a finance creator or platform should check that the advice fits their own goals, understand the fees, and confirm the firm's registrations before investing.
| Detail | Fact |
|---|---|
| Funding | Rs 36 crore seed round |
| Investors | Lightspeed, Prime Venture Partners |
| Founded | 2025 |
| Minimum investment | Rs 25,000 monthly SIP or Rs 5 lakh lump sum |
| Customer source | Mainly Bekifaayati content (company claim) |
Impact
Short-term: Zomint plans to hire for its wealth and investment teams and invest in its platform, creating some openings in finance and technology roles.
Long-term: If the model works, more creators with trusted audiences may launch products of their own, and more investors may back creator-led start-ups in finance, education and health.
Who is affected: Young creators thinking about building a business, early-career professionals looking for investment advice, wealth management firms competing for the same customers, and investors in consumer fintech.
Key Takeaway
Zomint's Rs 36 crore seed round shows how a finance creator's trusted audience can become the foundation of a funded start-up, though its high minimum investment means it targets established earners.
Questions and Answers
What is Zomint?
Zomint is a wealth management start-up founded in 2025 by Aman Mittal and Shavir Bansal. It pairs each client with a wealth expert supported by research and AI tools.
How much did Zomint raise and from whom?
It raised Rs 36 crore, about $3.75 million, in a seed round from Lightspeed and Prime Venture Partners, reported on October 7, 2026.
What is the link between Zomint and Bekifaayati?
Co-founder Shavir Bansal founded Bekifaayati, a personal finance content platform. Zomint says most of its customers came through Bekifaayati's content.
What is the minimum investment on Zomint?
Clients can start with a monthly SIP of Rs 25,000 or a lump sum of Rs 5 lakh, according to the company.
Sourced and fact-checked by the Peepals Global Editorial Team
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Reported, fact-checked and published by the Peepals Global Editorial Team.
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