Aavin raises ghee, butter, curd and sweet prices from October 28
By Ananya RaoAyush & Wellness Correspondent, Peepals Sanskriti
Representative image: congerdesign / Pixabay
Tamil Nadu's Aavin has raised prices of 63 dairy products, including ghee, butter, curd and sweets, from October 28, 2026; regular milk packets are unchanged.
What Happened
Aavin, the Tamil Nadu government's dairy cooperative brand, has raised the prices of 63 dairy products, including ghee, butter, curd, sweets and milkshakes, with the new rates taking effect on Wednesday, October 28, 2026. The revision was announced on Tuesday, October 27, in the run-up to Diwali, when demand for ghee and milk sweets peaks in Tamil Nadu homes. According to Aavin, the increase was needed because of higher raw material costs, procurement expenses and operating costs. The prices of regular liquid milk packets have not changed.
Key Facts
- Who: Aavin, the brand of the Tamil Nadu Co-operative Milk Producers' Federation.
- When: announced October 27, 2026; new prices from October 28, 2026.
- How many items: 63 dairy products, including ghee, butter, curd, buttermilk, sweets and milkshakes.
- Ghee: the 500-gram pack rises from Rs 365 to Rs 400, as reported; the smallest pack now costs Rs 95.
- Butter: the 100-gram pack rises from Rs 60 to Rs 70.
- Sweets and drinks: 100 grams of rasgulla rises from Rs 45 to Rs 50, and milkshakes from Rs 30 to Rs 35, as reported.
- Curd: the 500-gram pack rises from Rs 35 to Rs 40, as reported.
- Not affected: regular liquid milk packets.
Why It Matters
Ghee holds a special place in Indian kitchens. It is used to make festive sweets such as mysore pak, adhirasam and laddus, to light lamps, and in temple and home rituals during Deepavali. For many families in Tamil Nadu, Aavin is the trusted, government-run choice for ghee and milk products, so a price change in the week before the festival is felt in most household budgets.
The size of the rise is significant for a staple. A 500-gram ghee pack that cost Rs 365 now costs Rs 400, an increase of Rs 35, or close to 10%. Butter rises by about 17% on the 100-gram pack. Families who make sweets at home in bulk, and small sweet shops and caterers who buy Aavin products, will feel the change most.
The timing also raises a food-safety point. Each festive season, food safety officials in several states seize adulterated ghee, khoya and paneer sold cheaply to cash in on demand. A rise in the price of a trusted brand can push some buyers towards unbranded or loose ghee. Consumers should check that any ghee they buy carries a Food Safety and Standards Authority of India (FSSAI) licence number, a batch number and a date of packing, and be wary of prices far below those of established brands.
Aavin has kept the price of liquid milk unchanged, which protects the most basic daily purchase. The increase is limited to value-added products, where the cooperative says its costs have risen.
| Product (as reported) | Old price (Rs) | New price (Rs) |
|---|---|---|
| Ghee, 500 g | 365 | 400 |
| Butter, 100 g | 60 | 70 |
| Rasgulla, 100 g | 45 | 50 |
| Curd, 500 g | 35 | 40 |
| Milkshake | 30 | 35 |
Impact
Short-term: Diwali shopping for ghee, butter and sweets from Aavin outlets in Tamil Nadu will cost more from October 28. Home cooks may adjust quantities, and some may compare prices with private brands.
Long-term: The revision resets Aavin's prices for value-added products. Whether private dairies in Tamil Nadu follow will shape how much households pay for ghee and butter through the year.
Who is affected: Households in Tamil Nadu that buy Aavin products, home cooks preparing festive sweets, small sweet shops and caterers, temples and families that use ghee for lamps and rituals, and Aavin's network of dairy farmers and dealers.
Key Takeaway
From October 28, 2026, Aavin's ghee, butter, curd, sweets and milkshakes cost more across 63 products, with the 500-gram ghee pack up from Rs 365 to Rs 400, while regular milk packets stay at the old price.
Questions and Answers
What is the Aavin price hike from October 28, 2026?
Aavin has raised the prices of 63 dairy products, including ghee, butter, curd, buttermilk, sweets and milkshakes, with effect from October 28, 2026. The 500-gram ghee pack, for example, rises from Rs 365 to Rs 400.
Has Aavin raised the price of milk?
No. The prices of regular liquid milk packets remain unchanged. The revision covers value-added dairy products such as ghee, butter, curd and sweets.
Why did Aavin increase prices?
According to Aavin, the revision was needed because of rising raw material costs, higher procurement expenses and increasing operating overheads.
How can buyers avoid adulterated ghee this festive season?
Buy packed ghee from known brands or outlets, check for an FSSAI licence number, batch number and packing date on the label, and be cautious of loose or unbranded ghee sold at prices far below the market.
Disclaimer: Prepared by the Peepals newsroom from publicly available sources with AI assistance. Information is accurate to the best of our knowledge at the time of publication and may change. Images may be representative. Not professional advice. Report an error via our contact page.
By Ananya Rao, Ayush & Wellness CorrespondentCovers Ayush and more for Peepals Sanskriti. All stories by Ananya Rao
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Ananya Rao is a pen name of the Peepals Global Editorial Team, which researches, fact-checks and publishes every story. The portrait is an illustration.
